Fixed prices · No VAT to add · Remote across the UK
Salon website design for barbers, hair and beauty salons
Websites that show your services, your prices and your best work, with the booking app you already use one tap away. Built to win new clients from Google Maps and AI assistants, not just to look good on the shop window sticker. Sites from £995.
- Led by Muhammad Younus
- Building websites since 2019
- Top Rated Plus on Upwork
- From £995
Written by Muhammad Younus, founder of Renozer. Last updated . Editorial policy.
- Top Rated Plus on Upwork, 100% Job Success
- 430+ projects delivered since 2019
- Fixed prices in writing, no VAT to add
- You own your website and accounts
- Reply within one working day
- Your deposit back if you don’t approve the design
Salon website design that brings in new clients
Your regulars already know how to book. The website is for everyone else.
Salon website design should turn a stranger who searched for a cut, colour or treatment into a booked appointment, by showing your services, from prices, your team and real photos of your work, then handing them to your booking system. It should also give Google and AI assistants enough clear detail to recommend you over the salon down the road.
Most salons and barbers we speak to run everything through a booking app and an Instagram account. That works well for existing clients. New clients, though, start with a search such as "balayage in Sale" or "barber open late near me", and the shops that appear first are usually the ones with a proper site and a complete Google profile behind them. We build those sites through our website design service, shaped around how hair and beauty clients choose.
Watch in 64 seconds
Get booked straight from the search
What customers ask AI assistants, why salon sites lose the booking, and the fixes: prices, real photos, direct booking.
Read the video transcript
New clients ask an AI assistant for a walk in beard trim. It names the salons that state their services and prices clearly. Is yours one of them?
Salon sites often go wrong. There are no prices, so people never book. Stock photos replace your own work. The book button lists other salons. So we add from prices, a gallery of your real work, and a direct booking widget.
Keep your booking app for the diary. We connect it on your own site, so clients go from first click to confirmed appointment with you.
Most salon sites go live within six weeks, after a twenty minute planning call. Local SEO plans run three months first, then month by month.
A salon website is from £995, with no VAT to add. Local SEO is from £295 a month.
Get your free website audit at renozer.com.
How new clients choose a barber or salon
They look at three things: the work, the price and how soon they can get in.
Hair and beauty is a visual, trust-based choice.
People want to see cuts and colours like the one they have in mind.
They check what it’ll roughly cost before they ask.
They look for the next free slot. Barbers often win on convenience: open late, walk-ins welcome, close to work.
Reviews matter, but mostly as reassurance once the photos have done their job.
The same questions now get asked of AI assistants, often in full sentences with a town name attached. Being the salon they name takes the groundwork of Google Business Profile management and a website that states your services clearly. A salon or barber tracker usually looks something like this:
| Customer question | AI Overview | ChatGPT | Gemini | Perplexity |
|---|---|---|---|---|
| skin fade barber open late in Bury | Mentioned | Cited | Not yet | Not yet |
| balayage specialist in Sale | Mentioned | Mentioned | Cited | Not yet |
| best barber in Wigan for kids | Not yet | Mentioned | Not yet | Not yet |
| nail salon for gel extensions near Hyde | Cited | Not yet | Mentioned | Mentioned |
| hair salon that cuts curly hair in Chorlton | Mentioned | Cited | Not yet | Mentioned |
| walk in beard trim in Rochdale today | Not yet | Not yet | Mentioned | Not yet |
What you get
What our salon and barber websites include
The pages that help people choose and book, kept simple for your team to update.
Booking apps and your own website: getting the balance right
Keep the app for the diary. Keep the client relationship for yourself.
Fresha, Treatwell, Booksy and Square Appointments are good at what they do: diaries, reminders, deposits and payments. We don’t replace them. The question is where new clients first land.
Depending on the platform and how the link is set up, some booking links open a marketplace page where other salons nearby are listed alongside you.
It’s worth checking your platform’s terms on new client fees too, so you know which route costs you less.
A direct booking widget on your own site keeps the person with you from first click to confirmed appointment. We set that up, test it on phones, and make sure your Google profile booking button points to the same place.
- Booking widget embedded on your own pages
- One booking link used on Google, Instagram and the site
- Stylist level booking links for clients with a favourite
- Deposits and cancellation terms shown before booking
- No change to how your team runs the diary
Salon SEO: showing up for the treatments you want more of
Local search for hair and beauty is won service by service.
Salon SEO is about matching the exact services people search for. A single "Services" page cannot rank for balayage, keratin treatments, skin fades and gel nails all at once, so the services that bring the most value get pages of their own, each with prices, photos of real results and the questions clients ask before booking.
Each with prices, photos of real results and the questions clients ask before booking.
Real results do the persuading, so they’re grouped by service.
Part of our SEO service, alongside consistent details across directories.
Barbers use HairSalon, because there’s no separate barber type.
From Growth SEO, so you can see whether ChatGPT, Gemini, Perplexity and AI Overviews name you.
Behind those pages sits structured data that tells search engines what you are: schema.org has types for HairSalon, BeautySalon and NailSalon, and barbers use HairSalon because there is no separate barber type. We pair that with review work and consistent details across directories, part of our SEO service, and we cover towns such as Bury, Wigan and Tameside with pages written for each.
Where salon websites usually go wrong
The problems owners describe most, and what we do instead.
From prices on every service, with a note on what changes the cost.
A gallery of your real results, grouped by service.
A direct booking widget on your own site.
Selected photos uploaded properly, with an optional link to your feed.
An editor you can use yourself, and Website Care if you’d rather we handle changes.
How we build a salon or barber website
Planned around your diary, with as little time away from clients as possible.
- First weekShort planning call
Twenty minutes to agree services, booking set-up and which treatments to grow.
- First weekPrice list and photos
Your service list, prices, team details and favourite recent work collected.
- Second and third weeksLook and feel
Homepage, service pages and gallery designed for phones before desktop.
- Weeks three to fivePages and diary link
Service pages written, your booking app connected, Google listing and HairSalon markup completed.
- Final weekGo live
The site launches, and for 30 days we help with anything you want to change, prices included.
Every project follows the same steps; see how it works for the detail.
Fixed prices
How much does a salon website cost?
A fixed price for the website, and a monthly plan if you want help with Google.
for up to five pages; ten pages with the words written for you is £1,495. Half to book your slot, half when the site is live.
- A page for each main service and its price
- Your diary app linked on every page
- Team profiles and a real work gallery
- Google listing completed and checked
- 30 days of support after launch
Runs for three months first, then continues monthly with 30 days' notice to stop.
- Your Google listing kept complete and current
- Help asking for and answering reviews
- A new treatment page or post every month
- Directory listings made consistent
- A short monthly report you can read in minutes
There's no VAT to add, and your booking app subscription stays with its provider. See what websites cost to run.
Choosing well
How to choose a web designer for a salon or barbershop
There are three common routes: a page from your booking app, a monthly rental site, or a one-off build you own. Here’s what each one costs and what to ask before you sign. For hosting, domains and the other running costs, read our UK website cost guide.
| Option | What it costs | Ask before you sign |
|---|---|---|
| A page from your booking app | Comes with the app | Where does its book button lead, and does it show your prices and your own photos? |
| A monthly rental site | £35 to £125 a month | What’s the minimum term, and what do you keep if you stop paying? |
| A low-cost one-off build | From £150 to £497, some with a monthly plan on top | What’s included in the build, and what’s the monthly charge afterwards? |
| Renozer | £995 for up to 5 pages, or £1,495 for 10 pages with the copy written. One-off, no VAT to add | Domain, hosting and accounts in your name, and the finished site yours once paid (section 9 of our terms) |
Prices checked on on each provider’s own page: sitecommanderstudio.com (websites from £35 a month, no upfront cost), bloodstone.co.uk (£125 a month, 12-month initial term), webetzy.com (sites from £150) and kintocreative.co.uk (barber sites from £497 plus a monthly plan). Your booking app subscription is separate in every case.
Red flags
Walk away if you see these
Most of these are problems owners describe to us. The ownership and contract points come from providers’ own pages.
- A site that only exists while you pay. Ask what you take with you if you leave: one provider’s own page says you keep your domain and content, but the platform the site runs on stays theirs.
- A long minimum term before you’ve seen the site working. One monthly provider publishes a 12-month initial term.
- A book button that opens a marketplace page listing other salons nearby, instead of your own booking page.
- Stock photos where your own work should be, and no prices on the page.
- Your domain or Google Business Profile registered in the designer’s name. Both should be in yours.
- No way to change a price yourself after launch, and nobody to ask.
How much does a salon or barber website cost?
Can we keep Fresha, Treatwell, Booksy or Square Appointments?
Does a barber need a website if bookings come through an app?
Can we use our Instagram photos on the website?
Should a salon show prices on its website?
How do salons get more new clients from Google?
How long does a salon website take?
Will I own my salon website, or is it rented?
Is a Wix or Squarespace site enough for a salon?
Can my website help with no-shows?
Can I rank for “barber near me” searches?
Can each stylist or barber have their own page?
Do you build booking systems?
Younus sets up the booking connection on every salon site himself and books a test appointment on a phone before launch, so the first real client does not find the problem.
Related services
Related services and sectors
Other appointment based businesses: gyms and personal trainers, dental and aesthetic clinics, and cafés and restaurants. Or browse the full industries list.
Client reviews
What clients say about their new websites
Copied word for word from Younus’s Upwork profile, where only a client with a closed contract can leave a review.
“I worked with Muhammad on a previous project, then hired him on a weekly basis for updates and maintenance on my website. We created a work flow where I would put what I needed done on a google sheet, if I needed to add any instructions I would create a loom video. This made working with Muhammad seemless and fewer one-on-one videos especially because of the time difference.”Read the full review
“Muhammad is knowledgeable, I am looking forward to the things we have planned for my company”
“Muhammad always delivers when it comes to speed optimization for our Elementor Wordpress builds. A+++”
Find out why new clients book elsewhere
We look at your site, your Google listing and the booking journey, and ask ChatGPT, Gemini, Perplexity and AI Overviews who they recommend in your town. Results within two working days, free.
- Free, no obligation
- No VAT to add
- Reply within one working day